At the recent Festival of Books in Los Angeles, the world-class essayist Rebecca Solnit, chairing a panel on sustainable living, mused out loud on "the organic movement," and had a Great Thought. She said:
The organic movement has created a picture of a black or white world: You eat it [something organic] and you see Buddha; or you might as well be eating Agent Orange. Everything is either enlightening or toxic.
At Whole Foods, I can almost hear what they're thinking: Yeah, and so? That's our business model!
[here's Solnit, via Scott Sommerdorf and the Chronicle]
